Lisa Ratner
Role: User Experience Researcher
-
Created a design research testbed shuttle line to user test 20+ prototypes ranging from vehicular to digital to business services. In particular we designed an In-Vehicle Screen Display we built with Panasonic. The original 6 month project with an operating budget of $100,000+ was extended and continues today.
-
Led user research on Chariot’s first business to government microtransit pilot to identify opportunities and iterate on the service and prioritize technology features.
-
Designed a government title 6 approved highly inclusive rider app to serve all user types.
-
Crafted a test plan gauging the interoperability of the rider app, driver app, dispatch tools.
-
Conducted secondary research and interviewed peer microtransit systems to gain insights.
-
Defined what success looks like with stakeholders and set KPIs and established qualitative and quantitative data collection methods.
-
Brought to life the Street Ranger program with Gehl Studios by curating a curriculum that engaged the community to enhance their streets in a more human-centric way.